Published: Monday 14th October 2024 | 4.21pm
Cannock Chase Council is delighted to join this year’s Recycle Week (14 – 20 October) to celebrate the efforts of people in Cannock Chase and help save five packaging heroes from the rubbish bin.
Now in its twenty-first year, Recycle Week (organised by Recycle Now) is the UK’s biggest celebration of recycling, shining a light on the nation’s recycling habits through activities happening across the UK. For Recycle Week 2024, Cannock Chase Council joins an urgent crusade to save five packaging heroes from being rubbished and keeping them out of the bin and living the circular life, through recycling.
The latest Recycle Now research shows that while we’re a nation of recyclers - nine out of ten people regularly recycle – nearly eight out of ten of us (79%) put one or more items into the bin that could have been recycled.
To highlight the plight of the five ill-fated packaging heroes, Recycle Now has created a team of characters to bring the campaign to life and is asking everyone to Rescue Me – Recycle.
The condemned containers include Dee Dee the deodorant, Rey the plastic trigger spray, Yogi the yoghurt pot, Fitz the perfume bottle and humble Hube - the toilet roll tube. The group will feature on social media throughout Recycle Week.
Rescue Me – Recycle aims to empower people in Cannock Chase to look out for the five items missed most often in the weekly recycling collection. Cannock Chase Council will be encouraging residents to keep them in circulation by recycling.
Councillor Lisa Wilson, Portfolio Leader for Environment and Climate Change said: “The theme for this year’s Recycle Week is aimed at encouraging people to save common recyclable items that are often thrown away. The campaign highlights the importance of recycling everyday objects like aerosols, yoghurt pots, and toilet roll tubes, reminding everyone that it's easy to recycle them instead of putting them in the bin. Recycling is important as it means valuable materials can be recaptured - recycled - and used again. It reduces the need to extract oil (for plastic) or metal from the Earth. We are delighted to support Recycle Week and help our residents recycle like heroes.”
Craig Stephens, Senior Campaign Manager for Recycle Now, said “We are delighted that Cannock Chase Council is supporting Recycle Week. While a light-hearted campaign, recycling is essential to limit the impact what we buy has on the environment. Keeping these materials circulating means we can reduce emissions linked with our weekly shop. Most people are recycling, and the material we capture has a multitude of uses, so the next step is to ensure everyone captures everything they can. Every aerosol, every trigger spray bottle, every plastic pot, perfume bottle and toilet roll tube. Rescue – recycle!”